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We Need To Talk About The Digital Skills Gap
The digital skills gap’s kryptonite is learning; a thirst for learning, to push ourselves to stay current in terms of technology, software and programmes


Demand Generation | Marketing Strategy
Let’s talk about demand generation. What is it all about? Well, quite simply, as it says on the tin, this is generating demand


Marketing Trends | Measuring Sentiment Analysis
Emotion is intrinsically linked to successful marketing, tapping into that emotion and attaching that emotion and sentiment to your brand can increase interaction, brand


Can AI and The Demand For Soft Skills Evolve Together?
The growth of technology has transformed the consumer journey, the workplace and both the way in which we carry out and the speed of


Building A Sustainable Future | World Environment Day
The 5th of June 2019 marks this year’s World Environment Day. Not only for individuals trying to live sustainable lifestyles but for businesses too,


Utilising Feedback For Business Growth
Of all the tools you can utilise for business growth, you should never underestimate the power of leveraging feedback; how can you make this


How Authentic Is Your Marketing?
Authenticity in marketing, why is this something you need to be checking for, why should our marketing efforts need to be viewed as


Culture Add. Why You Shouldn’t Be Ignoring This Phrase When Recruiting!
Lately, we’ve been paying attention to the idea of transforming and changing cultures within a business to create a more accepting, open, transparent


Guiding Your Brand Marketing Through The Continuous Evolution Of Social Platforms
It seems we regularly hear about new social media platforms which are going to change the landscape of social media as we know it;


Mental Health Awareness Week
We’re taking this Mental Health Awareness Week as our opportunity to speak to you as businesses and business managers, encouraging you to open up


Changing Business Cultures for Learning and Development
Why is it even important that you build a culture which champions learning and development? While this might seem a ridiculous question to some,


Staff Retention Is An Art, Master It!
High staff turn over and low staff retention is a management and HR nightmare; it cultivates more work, increased expense and can be