The theme of “Accelerate Action” guides the future we’re building — in business, in society, and in leadership.
Our Vision
A company that leads the way not just in business transformation but in social transformation. A place where female leadership isn’t the exception, but the norm. A workplace where growth isn’t measured just by profit margins, but by impact.
We have the people, the vision, and the momentum. Now it’s about accelerating!
The future won’t wait. And neither will we.
If we can transform industries overnight, why should gender equality take five more generations?
Let’s Accelerate Action — in business, in leadership, and for every woman who deserves to thrive.
Leading Change from Day One
When we founded this company, we weren’t just building a business—we were shaping the kind of workplace we wanted to see in the world.
One where talent thrives based on impact, not gender. Where leadership is not just about fitting into outdated molds but about rewriting the rules. Today, with over 80% of our team being women, we’re proving that diverse leadership isn’t a future goal—it’s our present reality.
But we’re not done. Transformation isn’t about getting comfortable. It’s about asking the tough questions: Are we creating space for new voices? Are we dismantling barriers that still exist—especially the ones that aren’t always visible? Our commitment is clear: to accelerate action, not just talk about it. Because real progress happens when we challenge norms, push boundaries, and ensure that every woman is part of the conversation—but also leads it.
Emma Thorn – COO & Co-founder
Change isn’t coming—it’s here. The question is: will we shape it, or will it shape us?
Every day, we talk about transformation: digital, business, marketing. But there’s one transformation we don’t talk about enough—gender parity.
At our current pace, the World Economic Forum estimates we’re five generations away from gender equality. Why are we okay with moving so fast in business, yet so slow when it comes to equity?
Women Leading Transformation
When I stepped into my role as Global President, I saw something extraordinary: a company already powered by transformation, with over 70% of our workforce being women. But representation alone isn’t the finish line.
As we roll out our new growth plan, focused on digital acceleration and future-proofing businesses, I see a deeper parallel. Business transformation and gender parity demand the same mindset: breaking barriers, rewriting rules, and taking bold, decisive action.
Sarah De Martin – Global President
The Power of Representation in Action
I remember stepping into this company and realising something rare: women were represented; they were also driving the business forward.
In leadership, in strategy, in execution—we are the force behind transformation. The real question is: How do we turn presence into power?
For me, it’s about making sure every woman here has the tools, confidence, and support to lead boldly. Whether it’s mentorship, career progression, or making sure the right voices are heard in the right rooms, we are building a workplace where women aren’t just succeeding—they’re setting the standard. And in an industry where change moves fast, we’re making sure gender equality keeps up.
Kate Eaves – Account Director
Driving Transformation in New Spaces
Joining a company that already champions women in leadership is powerful—but the real challenge is making sure that momentum doesn’t stop.
As we expand, as we scale, as we transform, are we bringing others with us? Because gender parity is not solely about who’s at the table today; it’s also about who we’re making space for tomorrow.
In Qatar, we’re driving business transformation at an incredible pace. But with every new market and opportunity comes a responsibility—to challenge outdated structures, to build pathways for women in consulting and tech, and to ensure that equality is a core pillar of growth.
The future belongs to those who take action, and we’re here to accelerate it.
Rosa Metra – Managing Partner (Qatar)
