Brand & Reputation Marketing Manager

Brand & Reputation Marketing Manager

Job Title: Brand & Reputation Marketing Manager

Location: UK, London

Our client is one of the most beloved and recognised brands in the world, defined by freedom, creativity, and fun. With their growing number of users and products (Music, Gaming, Kids). And, with over 1 billion monthly active users and more than 72 hours of video uploaded every minute, Our client’s reach and engagement is unparalleled. Our client has become the expressive platform of a generation empowered to shape what matters in culture and society today. Together our client is building a truly global destination for creativity, learning, and free expression, and it’s never been more crucial to define, defend and grow our brand in the right way. Our client is looking for a project manager and content specialist to join their UK Brand & Reputation Marketing Team. Someone who has a proven track record at developing creative & content, strong communication skills for working with internal and external partners, the ability to articulate and implement creative feedback, and successfully manage projects from start to finish with a cross-functional team.

Responsibilities

● Guide the strategic vision for multiple campaigns to demonstrate our client is a responsible and critical part of the British creative economy

● Work with PR, social, policy, partnerships, and Media Lab to develop 360 go-to-market plans to engage key audiences (consumers, creators, KOFs)

Requirements:

● Drive and manage the local execution of key brand & reputation workstreams including British Vogue and The Economist, Kids campaigns, brand response campaigns, B2C2KOF campaigns

● Collaboration: Partner with multiple senior stakeholders and teams across the business structure from Global, Regional to Local level, to drive understanding, buy-in and implementation of our strategy

● Thought leadership: Develop strategies focused on demonstrating how our client is a responsible and net positive contributor to UK society

Experience:

● 5 or more years of marketing experience, including brand management and creative agency experience 

● Prior experience with large-scale global programs

● Excellent written and oral communication skills with peers, management, 3rd parties, and cross-functional teams; experience managing multiple internal senior-level relationships 

● Ability to use data and analytics to drive decision making as well as a strong track record of setting and delivering against measurable marketing metrics 

● Strong project management skills expertise, including the ability to establish and manage timelines effectively 

● Experience managing external creative agencies & vendors, managing international projects and managing budgets 

● Proven team management and leadership skills 

● Ability to deliver quality outputs in an exciting and dynamic environment with an ability to work on tight deadlines

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