ABM Marketing Lead – EMEA

ABM Marketing Lead – EMEA

Job Title: ABM Marketing Lead – EMEA
Reference: 3404606461
Location: London, England, United Kingdom

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Who We Are

Chesamel delivers workforce solutions to enable business transformation. Some of the world’s biggest tech companies choose Chesamel to help solve their marketing and workforce challenges. Join us today to be part of those solutions.

We are looking for an Senior AB Marketing Manager (EMEA) to work as part of an embedded team with our client and provide AB Marketing services within the EMEA region.

The Team

Chesamel embeds teams of consultants to work directly with our clients in delivering an exceptional integrated marketing service. We are looking for an experienced B2B Marketing professional to embed as an ‘Account Based Marketing’ Leader – with a focus on the EMEA region. Our client helps millions of organisations empower their employees, serve their customers, and build what’s next for their business, all with technology built in the cloud. Their products are engineered for security, reliability and scalability, running the full stack from infrastructure to applications to devices and hardware.

Role: ABM Marketing Lead – EMEA

Location: London/Hyrid working

Overview/Deliverables: Account Based Marketing Lead

Market and account intelligence. Creating insight about an account and then using that insight to develop a strategy, working closely with sales teams and different business units to implement and expand that strategy.

Understanding of messaging and value propositions. With excellent marcomm skills, personalizing everything you do, both at the individual and the account level.

Business acumen. Good understanding of what’s driving the businesses as well as what is capturing the attention of their target accounts and the C-level executives they’re connecting with. Then, internally, being able to shape ABM program activities to those specific business drivers and individual goals.

Leadership. Running complex and resultative ABM programs. Having confidence and ability to work with different people in the organization, collaborate internally, and stand up for what’s right for the client.

Specifics we are seeking:

  • 8 years of work experience in a Marketing role within the Tech industry,
  • Experience in B2B marketing
  • Experience with marketing funnel, buyer journey, and related metrics
  • Experience in positioning and selling cloud solutions to the enterprise including account-based marketing (ABM) and other one-to-few engagements
  • You have worked with Marketing agencies
  • Preferably have an existing internal network (Cloud)
  • Have the authority to ‘sign off’ or drive the approval process on assets that we create, such as:
  • Email / LinkedIn campaigns
  • Social media posts
  • White papers
  • Onepagers for customers
  • Pitchdecks
  • Events
  • Videos

If you have strong experience within Account Based Marketing, B2B Marketing, within the TECH/Cloud/SaaS industry, and you are looking for your next step in your career, please apply today. We will be in touch very soon.

We look forward to hearing from you!

Chesamel’s Values

Be Human: Be respectful and kind to yourself and the people around you. Always assume positive intent, resolve problems with empathy. Celebrate successes and welcome mistakes as learning opportunities.

Be Brilliant: Be unrivalled and passionate in everything you do. Ambiguity doesn’t stop you or slow you down from creatively solving problems and accomplishing amazing things.

Be Brave: Be brave in everything you do. Make courageous decisions. Search for alternative perspectives and don’t be afraid to challenge the status quo. Build your own journey.

Be The Customer: Think like our customers and treat them as we would like to be treated. Always make time for them and put them first. Be highly responsive and exceed their expectations.

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Location: London, England, United Kingdom