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3 Tips to Ensure a Customer-First Experience

Customer loyalty has become more important than ever in an increasingly competitive business environment. Brands that want to leave a memorable impact on their potential customers would need to think ahead of the curve and place the customer first. Leading organisations around the world have been attaching importance to customer touchpoints for a while now. […]

Why Should You Focus on Growth Hacking?

The world of advertising is growing at an exponential rate with more and more businesses using digital marketing to get better exposure and ROI. As online advertising gets more competitive, growth hackers bag a distinct competitive advantage. Silicon Valley entrepreneur Sean Ellis coined the term “Growth Marketer” in his blog in 2010. He defined a […]